We're here because heart
health deserves better.
We're building a company that makes
cardiovascular health easier to understand,
easier to support, and grounded in
evidence every step of the way.
Why We Exist
Heart disease is still the leading cause of death worldwide. Yet for many people, cardiovascular health doesn't become a priority until something changes, whether that's a blood test, a diagnosis, or symptoms that are hard to ignore.
We started Toku Health because we believe there's a better way. One that's proactive instead of reactive. Through better education, evidence-based products, and a deeper understanding of the biomarkers and lifestyle factors that matter most, we want to help people take control of their cardiovascular health earlier.
Everything we do is grounded in research, transparency, and a commitment to making heart health easier to understand and products easier to trust.
Why Toku Exists
"If Toku helps people ask better questions, understand their health a little more clearly, and take action earlier than I did, then we've accomplished what we set out to do."
- JUSTIN EATON, FOUNDER & CEO
Toku Health was founded after Justin's own journey to better understand his cardiovascular health. At 39, unexpected bloodwork became a wake-up call, especially as he realized he was approaching the same age his uncle was when he suffered his third and final heart attack. Rather than waiting for another warning sign, Justin spent years diving into the research, determined to separate evidence from opinion and better understand what truly supports long-term cardiovascular health.
Along the way, he realized just how difficult it was for everyday people to navigate the conflicting advice, sensational headlines, and underdosed supplements that dominate the industry. Toku Health was built to change that by making cardiovascular health easier to understand, creating products grounded in evidence, and helping people take a more informed, proactive approach to their long-term health.
What We Believe
At Toku Health, every decision starts with the same question: What does the evidence say?
We believe great health products should be built on research, not trends. That means using clinically studied ingredients at clinically studied doses, being transparent about what we know, and being honest about what we don't.
Our goal isn't to oversimplify cardiovascular health. It's to make it easier to understand so people can make informed decisions with confidence. The same philosophy guides every piece of educational content we publish, which is researched, cited, and reviewed before publication. You can learn more about our process in our Editorial Standards & Review Process.